TALKING OF … – “RETE DEI COMUNI DEL BUON VIVERE TOSCANO” NETWORK SIGNED IN PARMA

In the last years, sustainable tourism has seen en plein air tourists and the so-called “minor” villages and territories – still friendly and people-oriented –  gradually approach and merge.

Such a need for freedom, for living well in the open air, indulge in food and wine, and enjoy Italian beauties is by definition “Tourism in Freedom-well living” and finds its ideal blending in the synergy of the excellencies of Italian villages (starting from those awarded the Orange Flag) and motorhomes.

This agreement was strongly wanted by the protagonists of such a process, namely the Associazione Nazionale Paesi Bandiere Arancioni, bringing together the excellent Municipalities as the first group of the network (to be further opened to new excellencies at a later stage), APC always striving to promote the culture of Tourism in Freedom, and Regione Toscana Authority, giving the whole initiative an institutional framework. The Agreement was signed at the Salone del Camper, and outlines the next steps to be taken in order to “build” the network. The Italian Touring Club and the magazine Plein Air will be asked to cooperate as partners for the promotion of the network itself, but not only: according to the agreement, the requirements to participate have to be found, as well as organizing local proposals to foster Tourism in Freedom, creating an annual calendar of initiatives involving Tourists in Freedom, clubs and so on.